Flower Delivery Wallington Privacy Policy

Privacy Policy for Flower Delivery Wallington

This Privacy Policy describes how Flower Delivery Wallington collects, uses, and protects your personal data. The policy applies to all customers placing Flower Delivery Wallington orders from Wallington and surrounding districts. We are committed to safeguarding your privacy and complying with the General Data Protection Regulation (GDPR).

1. What Data We Collect

When you place an order or interact with Flower Delivery Wallington, we may collect the following types of personal data:

  • Identification Data: Full name, delivery recipient name.
  • Contact Data: Delivery address, billing address, contact telephone number.
  • Order Information: Flower arrangement and gift preferences, delivery instructions, order notes.
  • Payment Data: Limited payment method details. Please note that we do not store full payment card information; this is handled by our payment processor.
  • Correspondence Data: Information provided when you communicate with our team, including queries, order updates, and feedback.
  • Technical Data: IP address, device data, browser type, and cookies (when using our website).

2. Lawful Basis for Data Processing

Flower Delivery Wallington processes personal data based on the following lawful grounds under GDPR:

  • Contractual necessity: We collect and process your data to process and fulfil your flower delivery orders.
  • Legitimate interests: We may use data to enhance service quality, manage logistics, prevent fraud, and support business administration.
  • Legal compliance: We may process your data when necessary to comply with legal, fiscal, or regulatory obligations.
  • Consent: Where required, we obtain your explicit consent for certain types of marketing communications or the use of non-essential cookies.

3. How We Use Your Data

Your personal data is used for the following purposes:

  • Processing your flower delivery order, including confirming and dispatching your purchase.
  • Communicating order updates, confirmations, and delivery status notifications.
  • Addressing service queries, customer support requests, or complaints.
  • Improving our products and customer experience.
  • Complying with legal and accounting requirements.
  • Sending you marketing communications only when you have given explicit consent.

4. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting, or reporting obligations. Typically, your order and correspondence details are held for up to seven (7) years from the date of your last order or interaction, unless a longer retention period is required by law. Data used for marketing purposes will be retained only as long as you continue to consent to receive such communications.

5. Data Processors and Sharing Information

Your personal data may be processed by trusted third-party processors who support our business operations, such as:

  • Payment service providers: Secure payment gateway services that process your transactions.
  • IT and website service providers: Companies that provide technical infrastructure or website analysis tools.
  • Delivery partners: Local or national couriers who handle order fulfilment and delivery.

All processors are contractually bound to use your data securely and only for the purpose of delivering our services. Your data will not be sold or shared for unrelated third-party marketing. Data may be disclosed if legally required to comply with a legal obligation or to protect the rights, property, or safety of Flower Delivery Wallington, our customers, or others.

6. International Data Transfers

Your personal data is stored in the United Kingdom. In the exceptional case data is transferred outside the UK or EEA, we ensure adequate safeguards are implemented, such as Standard Contractual Clauses or other legally accepted mechanisms.

7. Protecting Your Data

We implement appropriate security measures to protect your personal data against loss, misuse, unauthorised access, disclosure, or destruction. These include physical, electronic, and managerial procedures designed to secure and safeguard the data we collect. While we endeavour to protect your information, we cannot guarantee absolute security.

8. Your Data Rights

Under GDPR, you have a range of rights regarding your personal data:

  • Right to Access: You may request a copy of the personal data we hold about you.
  • Right to Rectification: You may ask us to correct or complete any inaccurate or incomplete data.
  • Right to Erasure: You may request deletion of your personal data, except for data we are legally required to retain.
  • Right to Restriction: You may request restriction of processing in certain circumstances.
  • Right to Data Portability: You may request that your data be provided in a structured, commonly used format and transferred to you or another controller.
  • Right to Object: You may object to certain forms of data processing, such as direct marketing, at any time.
  • Right to Withdraw Consent: Where processing is based on your consent, you may withdraw this consent at any time.

If you wish to exercise any of these rights, please contact us by using the contact methods provided on our website.

9. Policy Updates and Changes

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or service offerings. When updates are made, we will revise the "effective date" at the top of the policy. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

10. Contacting Flower Delivery Wallington

If you have any questions or concerns about this Privacy Policy, your privacy, or how we handle your data, please refer to the contact details provided on our website.

Thank you for choosing Flower Delivery Wallington. Protecting your privacy is fundamental to our commitment to excellent customer service throughout Wallington and surrounding districts.